Guinness Commercial: Empty Chair

[theGinsue]

Adweek called this commercial "Ad of the Day: Guinness Has Made the Only Ad You Need to See This Fourth of July"

It's good.

EacT3wdxDEE

[Irving]

Big Thumbs Up.

[Hound]

I just got something in my eye.......

[BPTactical]

Good ad.


But I thought it was going to have a picture of the vacant seat in the Oval Office.

[JerryG]

That was good, showing that to my wife now.

[tmleadr03]

Funny ad showing a Brit, in a British bar, on our 4th of July.

[Singlestack]

Good ad.

But I thought it was going to have a picture of the vacant seat in the Oval Office.

Yeah - like Clint Eastwood did a few years back...

[wctriumph]

I liked the advert but I can't drink Guinness unless I'm in the UK and it is hand pulled and served at cellar temperature.

[TFOGGER]

Damned allergies...

[Hound]

I liked the advert but I can't drink Guinness unless I'm in the UK and it is hand pulled and served at cellar temperature.

It does not taste the same over here as it does over there. I never knew it tasted that good until I was in England and I hear it is even better in Ireland.

[splogan]

Great ad, as for the Guinness, yea much better over there. I didnt appreciate the darker beers as much then so it was wasted on me when I lived there. Not any more.

[UncleDave]

It is. They have to pasteurize it to bring it into the States, and it totally changes the taste. That is all I drink in the UK. Guinness is good for you!

[wctriumph]

It does not taste the same over here as it does over there. I never knew it tasted that good until I was in England and I hear it is even better in Ireland.

You guys are right, the same with Bass too. Only hand pulled and cellar temp.

[Singlestack]

I've been to Ireland a few times, and yes the Guiness is different there. Hard to characterize, but I taste the difference as a bit sweeter/smoother than the US version. I find it the most pleasant beer on the market (the real thing, that is).

[james_bond_007]

I liked the advert but I can't drink Guinness unless I'm in the UK and it is hand pulled and served at cellar temperature.

I've never seen Guinness hand pulled, as it uses a 70/30 mix of N2/CO2 to pressurize it.
If it were hand pulled, it would be under no pressure other than natural carbonation, like the cask conditioned ales that are typically hand pumped.

You may be mistaking the UK faucet style, that fills from the bottom, for a hand pump...although Guinness is typically poured from a stout faucet having a "restrictor disk" with 5 small holes it it.
As the Guinness is forced through the holes under pressure, the holes help create the creamy foam.

Also, Guinness is traditionally server a bit colder (42-45 F) than cellar temp (50-55F).

Then there is Guinness Extra Cold, in the Blue Tap (around 38 F). I've only see it in the UK. They did not seem to have it in the Republic of Ireland.


...but with all the combinations of equipment, it is still possible you once found a pub that served hand pumped Guinness at cellar temp.
Slàinte
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[Ridge]

Yeah - like Clint Eastwood did a few years back...

I'm glad it wasn't. Was stupid then, it'd be stupid now. This is actually nice.

[sniper7]

Great commercial!

[rbeau30]

Great commercial... however lets not forget the company is advertising.... to sell more beer.


If you get a feel good off of a certain brand, the masses (lemmings) will tend to buy more of it. At the expense of the people supposedly portrayed in the message.

I'd like to hear some good facts like "The makers of Guiness contribute a ##% of all profits, not to their own country of Ireland, but to a foreign nation's (United States') fighting men an women in uniform."

Just sayin'. Anyone else see this or am I just an asshole?

[tmleadr03]

Great commercial... however lets not forget the company is advertising.... to sell more beer.


If you get a feel good off of a certain brand, the masses (lemmings) will tend to buy more of it. At the expense of the people supposedly portrayed in the message.

I'd like to hear some good facts like "The makers of Guiness contribute a ##% of all profits, not to their own country of Ireland, but to a foreign nation's (United States') fighting men an women in uniform."

Just sayin'. Anyone else see this or am I just an asshole?

Meh. They are not going to give money to the US military. Bet they hook up their own military though. It seems everyone is missing an important point. It is a British soldier in the comercial. They are not really celebrating the 4th, they are recognizing their own people's sacrifice.

Imagine the outrage if coors sent money to overseas soldiers organizations.

[rbeau30]

I don't know... every time i see a commercial with a portrayal of military and the hardships of a military family, etc, i put up my guard and all sorts of sirens go off in my mind.

[OtterbatHellcat]

I think it was a cool ad either way.

I've never seen it on my TV, so maybe it's only shown over there?

Brits love their families, and family members serving just like we do.

[osok-308]

As much as I hate to admit that a minute long commercial touched me... it did.

[Irving]

Is Guiness in England/Ireland as good as Dogfish Head Santo Palo Maron? After having the Dogfish Head, Guiness tastes like foamy tofu to me. I WANT to like Guiness, but it needs more flavor over here.

[james_bond_007]

Is Guiness in England/Ireland as good as Dogfish Head Santo Palo Maron? After having the Dogfish Head, Guiness tastes like foamy tofu to me. I WANT to like Guiness, but it needs more flavor over here.

People CLAIM it is WAY better over there.

I noticed in the Republic of Ireland it was marginally better. In my opinion, it was because of how it was served.

Right Temp
2-part pour
Proper time to "settle"
Correct tulip Glass

One typically waited 3-5 mins before it was served.
Bartender would pour it 3/4 full, and set it on the bar, usually queued up behind the previous orders and wait. (ALWAYS...no matter HOW crowded the pub was)
After the "waterfall action" stopped (about 3-5 mins), and the head settled as much as it was going to, it was topped off and served.

Canned Guinness (with the plastic widget in the can) still tasted about the same.

The big three stouts in Ireland were:


Beamish - sweetest
Guinness - balanced b/w sweet and roasted
Murphy's - most bitter (or strongest roasted barley/coffee-like flavor)


Surprisingly, the lager of choice was Rolling Rock...followed by Budwiser.
Budwiser has taken over the volume of production in a lot of former Guinness breweries. They are still (or were a few years ago) owned by Guinness, but Bud (or AB InBev) contracts them to use their capacity to brew Bud products.

I don't even think Harp is brewed in Ireland anymore. Last bottle I had said "New Brunswick, CA", but I had that here; previously the ones I had here were listed as St. James Gate, Dublin.