QR Codes

[SuperiorDG]

Hey folks I need some help here. I am considering doing some advertising with a new company. They do promotion tracking with QR Codes, how many of you folks know what they are and use them? Thank for the help.

[J]

Could you possibly mean QR codes? I've played with them a bit. I don't think they should be relied upon, you only target/capture the tech savvy customer segment with them. Half of the population has no idea what they are when they see them.

[SuperiorDG]

Your right. I meant QR Codes. I guess it shows I'm over 40.

[00tec]

I know what they are, but don't use them much. Don't keep a scanner on my phone.

[aahorn]

my phone isnt smart enough to use them

[blacklabel]

I use them to get product information when I'm forced to.

[JM Ver. 2.0]

I did it once just to see what it was like... Hmm... That sounds bad...

[al_g]

I know what they are and have a scanner on my phone to read them. Granted I'm a techie both in career and what I enjoy.

[pickenup]

Fixed the title. Can't fix the poll.

[RMD]

QR huh?

:)

[Ridge]

Depends on your target customer base, I guess. If you're looking for people 30 and younger, QR codes could be good. If the older generation, probably not...

[Zundfolge]

Hey folks I need some help here. I am considering doing some advertising with a new company. They do promotion tracking with QR Codes, how many of you folks know what they are and use them? Thank for the help.
What exactly does this company do for you and how much does it cost?

You can make your own QR codes for free with sites like this (http://zxing.appspot.com/generator/) and if you have your own web site you can always set the QR code to go to a specific page and then track how many hits it gets ... all for free.


I think QR's are great but I would be worried that the QR code tracking company might be a scam.


Depends on your target customer base, I guess. If you're looking for people 30 and younger, QR codes could be good. If the older generation, probably not...

I think the target demo is not so much age based ... QR codes only really target smartphone users (and those come in all ages but do tend to lean a bit on the younger side).

[crashdown]

OP...
PM me if you would like.
I run a very large advertising company, and am familiar with QR codes.
Might be able to help, and no.... I won't try to sell you anything.

[Rooskibar03]

I saw one along 285 on a billboard. WTF?

What ad agency sold that to the client as a good idea ?

[DeusExMachina]

I thought QR codes were dumb 5 years ago when they came over from Japan. Why do companies latch on to stuff years after?

I haven't scanned on in 5 years. I don't think my iPhone even has an app that would scan.

[anomad]

Do they ever do anything other than open a webpage? I've only scanned a few.

[Zundfolge]

Do they ever do anything other than open a webpage? I've only scanned a few.
You can make them do all sorts of things, most are simply web URL, but you can also use an email address, make them into V-Cards (scan and bam, you're complete information is in their address book), you can make them send a text message, dial a phone number, add an entry to your calendar, input lat/long coordinates on a map, even the SSID and login for a wi-fi network.

[HBARleatherneck]

delete

[Zundfolge]

if you use those codes, you are going to HELL, HELL, HELL.


http://funkyplaygrounddesigns.com/forums/images/smilies/panicsmiley.gif (http://funkyplaygrounddesigns.com/forums/images/smilies/panicsmiley.gif)

[tmleadr03]

I have one on my business card and I doubt it gets much use. I don't see it being that big a deal.

[SuperiorDG]

What this company does is when one scans the code it brings up video introducing my company. It also captures their info and puts them on a text to list. It allows me to send them promo and such through text. The only problem is how do you get that code out there? I would have to do it in print ads, which currently I do very little of.

[Zundfolge]

It also captures their info and puts them on a text to list. It allows me to send them promo and such through text.
How does it capture their info? Does the video page allow them to volunteer their info? Otherwise I don't think you can surreptitiously get their contact info just by having them visit.

[DeusExMachina]

What this company does is when one scans the code it brings up video introducing my company. It also captures their info and puts them on a text to list. It allows me to send them promo and such through text. The only problem is how do you get that code out there? I would have to do it in print ads, which currently I do very little of.

I would personally be LIVID if someone did this to me just from scanning a QR code.

[Byte Stryke]

I would personally be LIVID if someone did this to me just from scanning a QR code.

the scanner will deliver all of this information in their TOS and it can be disabled in some scanners.

[patrick0685]

i know what they are but never use them bc of alot of the reasons already mentioned

[asmo]

The problem with QR codes is all the QR code reading apps are full of spam and or user tracking. Did a survey of about 200 QR reading apps last year - 95% of them wanted full control over all the data on your phone (contacts, emails, call logs, speaker, microphone, etc.). The other 5% wanted just a little less.

I thought about writing an Android QR app that was totally open source without any mal-intent... but then life happened. ;)

[joeyshoe]

QR huh?

:)

Beat me to it!

[Byte Stryke]

It's a pain in the ass. I'm younger, and yes, I know what they are (and have used a few) but seriously, to have to dig out my phone, point a camera, hold still, blah blah blah, it's just easier to type a damn web address.

I think they are ridiculous and probably 0.2% of the population uses them on any regular basis. And those are probably scarf wearing blue voting San Fransisco natives on disability.

I'm sure I probably offended somebody [BooHoo]

They are novelty, nothing more. 5 years from now probably wont see them anymore.

I Vote Red and I do not own a scarf, thank you....

:D

[spleify]

I made one for my website a while ago but never really used it

http://i148.photobucket.com/albums/s16/spleify/Misc/chart.png