This is probably part of further retribution for not going along with their local governments demand to take down their store sign. I believe Nutnfancy did a video about it.

http://freedomoutpost.com/2014/02/ar...me-ar-15-sign/

Ares Armor is a small tactical company that operates a store in National City, California. Recently the town of National City disapproved of a sign displayed at the National City store location and told the store, "Take down the sign or go to jail. We do not approve of guns...or you."