Looking at one of his recent blog entries where he talks about Trump and economic optimism and then goes on to talk about visual persuasion.
Then he relates this to climate change/science:Trump, the Master Persuader, is rewiring our brains in real time – while we are watching him do it. He wants us to be optimistic about the economy, so he finds the right buttons (Ford, Carrier, Boeing) and he pushes them. He looks for situations that have simplicity and a visual element. It is easy for people to imagine a Ford automobile, a Carrier air conditioner, a factory, a worker, an airplane, and Mexico. Every element of these stories is visual. That’s not an accident. That is technique.
The simple, visual persuasion favors the climate alarmists. They can point to rising seas, super hurricanes, and droughts. We can imagine all of that stuff and it scares us. Fear plus a visual element make for the strongest persuasion.If you think many people believe in climate science predictions because of the science and the facts, you don’t know anything about human beings. We just observed an election in which facts and policies barely mattered at all. What matters is how we feel. Climate change is the same situation. All of the natural elements of persuasion are on one side. We can visualize bad weather and it scares us. The other side has nothing, persuasion-wise.Prediction: By the end of Trump’s term it will be considered common knowledge that we need to be aggressive in green energy for a variety of reasons, but the public will not trust the climate model predictions. We’ll get to a greener world for reasons of economics and strategy. We’ll never really know if we solved climate change problems at the same time.
And do you know what gets us to that greener world faster?
Answer: A strong economy.
You have never been safer.
He makes a lot of good points but the part I really like is his closer:
Gotta admit, the man is consistent!




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