Yeti cuts ties with NRA

[Jeffrey Lebowski]

Not quite. According to Marion Hammer, they had a seven year contract and the NRA Foundation had advertised one of their products as one of the prizes for the annual Friends of the NRA auctions. Not only did Yeti break the existing onctract, they cancelled existing NRA orders for products that had already been accepted and cited "recent events" as the rationale. So far as I can tell, YETI is lying through their teeth.

I haven't seen "recent events" cited, but contracts and purchases canceled happen all the time. Where is this contract? Where is the supposed letter?
I'm not saying it doesn't exist, but we (me) haven't actually seen anything other than he said / she said. If such a thing exists, there are extremely easy legal remedies. Probably, if such a thing exists, damages are already stipulated. At least that's how every business contract I've ever worked with clauses. But that's a ways down the road, as the "she said" part is denying and we really don't have anything concrete otherwise.

They were happy to jump on board with the NRA pushing their products (it wasn't even a donation, it was the NRA buying YETI products at a discount for resale as NRA-YETI branded products) and then were happy to jump off with the bandwagon. I don't see the point in destroying stuff you've already paid for but YETI was just taking advantage of a demographic and deserves to have that demographic turn their backs on them and their products now.

This I do agree with. However, I would have agreed either way and long before the NRA dust-up.
If you don't like something, don't buy it. $0.02
IF you feel strongly enough about a business's politics, don't support them.
If you feel like you need to spite yourself by purchasing and then destroying their products, go for it. They're happy to laugh to the bank, and I still say you're hurting the cause, but no more than other business as usual.

[hollohas]

If such a thing exists, there are extremely easy legal remedies. Probably, if such a thing exists, damages are already stipulated. At least that's how every business contract I've ever worked with clauses.

Not all business agreements are in the form of a legal contract. Some are simply that, agreements. There aren't always damages or legal remedies if one side breaks the agreement. But it can still be a BS move that's worth calling them out on if they do.

[crays]

On a bit of an aside, what is the status of under armor in the shooting community these days?

I seem to remember them being the "evil turn your backs on the 2A" corp in recent history?
Have they changed their positions, re-instated sponsorships, etc.?

Seems we had this same type of discussion over all that flooflaw then. Part of the board adamantly saying "f' em" and part of the board saying "best shit I ever owned/used", and part of the board saying "meh, I pay a lot less for shit that seems to work perfectly fine".

I only ask, because in my last email from Primary Arms, the shooter modeling their new scope is wearing an UA shirt.

[Honey Badger282.8]

When was the last time a political boycott of a company was successful? I can't think of a single one from either side of the aisle.

[RblDiver]

When was the last time a political boycott of a company was successful? I can't think of a single one from either side of the aisle.

Chick-Fil-A boycotts. Those were successful in driving more people there and helping them expand even further!

[Monky]

When was the last time a political boycott of a company was successful? I can't think of a single one from either side of the aisle.

See what’s happening to dicks?




Sent from my iPhone using Tapatalk

[Jeffrey Lebowski]

See what’s happening to dicks?

The same thing that is happening to big boxes of every sort, including most that have nothing to do with guns and hunting?
Sears? Kmart? Boston Store? Penneys? Toys-R-Us? Barnes & Noble?

[Honey Badger282.8]

Chick-Fil-A boycotts. Those were successful in driving more people there and helping them expand even further!

Exactly. The boycott didn’t work and resulted in a short term boost in sales with no long term affect.

See what’s happening to dicks?




Sent from my iPhone using Tapatalk

They posted a better quarter than last year but slightly missed their projections?

[Irving]

I'd like to see a knife company jump into the mix and advertise that it was one of their knives that helped Yeti cut ties with the NRA.

"Only our political grade steel holds an edge well enough to hack through the muscular tendrils of the NRA. Our Seppuku blades are all 20% off right now!"

[jslo]

Thought I read or heard Yeti demanded they remove their name from all NRA advertising, etc.
If true, why would they do that? Other than not wanting to be associated with the NRA. I could be wrong though.