I do under $30/month per phone for total wireless (also verizon towers) and BYOP. Which I just get refurbs off Amazon. I think that's with something like a 15GB data cap. So I'm curious about the monthly bill too. About the only minor annoyance is any crap service that requires sms messaging to enroll (and uses email to text as a backend) won't work with the small guys. Outside of that I've never seen the big guys be competitive with some of their subs.