You will not ever convince the media using "bullet points." I think it is more important that we educate our friends and neighbors about the issues that really define this issue. Forget the constitutional arguments: people generally fall into two categories-those that get it and those that think the constitution is an old document written by a bunch of old white guys that should be amended to reflect "modern thinking" . You will never convince people to change their view on this issue. Instead, focus on things that matter, like the impossibility of defining what an assault rifle is, and educating people about the real definition of a semi-automatic. When you can show a person that he is being bullshitted by the media and govt, you are way better armed to create an ally. Focus on what happened today. Your president signed 23 executive orders, not one with the approval of congress. He is moving this country to the point where medical records will be among the factors considered in the new "universal" background checks. Can you imagine a iraqi war veteran being told he is not eligible to own a firearm due to a medical condition when this country saw fit to not only arm him, but put him on the battlefield for three or more tours of duty. This is in our immediate future.