I think this is grossly oversimplified. In every industry you have certain businesses that do that. There are car dealers that markup their inventory by 10-25% over any competition and still have the occasional idiot buy something.

There are plenty of gunstores that don't. Back when I was operating, I remember a customer that called asking about a price on a revolver of some sort. I gave him a price, he came in with the money a while later because it was the lowest possible, period (he went through online, called every store, etc.) and in store, he accused us of "false advertising" because I added sales tax to the invoice. I ultimately shrugged my shoulders at this pissed of gent as he was shouting on his way out the door, it somewhat amusing to me, because I knew he would be back... and who the heck doesn't understand sales tax in todays day and age?

...And he came back two days later all humble and nice-like after figuring out that every-other-store also added sales tax on his invoice and we were the most reasonable price possible, period.

But, working like that comes at a cost, and that cost is in volume, and working in like 80 hour weeks averaging less than minimum wage.

Implying that all gunstores overprice because one does is a weak rant. Also needs more swearing and description of an ogre behind the counter with airsoft gear. 1.5/10